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Even handcrafted cocktails are infused with spirits made on island,
including components such as house-made hibiscus syrup and the
smoky flavors of kiawe wood.
The Lure of a Trusted Brand
The Westin Nanea Ocean Villas expertly marries cultural authenticity to
the Westin brand’s tradition of providing world-class luxury and wellness.
The resort’s on-site amenities include an expansive lagoon-style swim-
ming pool, a children’s beach pool and play area, oceanfront cabanas,
and a WestinWORKOUT® Fitness Studio. Owners and guests also may
use resort amenities at The Westin Ka’anapali Ocean Resort Villas, includ-
ing Spa Helani, a Heavenly Spa by Westin® . The Mauka Makai restaurant
includes Westin’s trademark nutrient-rich SuperFoodsRx™ menu, and
all villas are furnished with signature Westin touches, including Westin
Heavenly® Beds and Westin Heavenly® Baths.
Westin’s sterling reputation among Vistana Signature Experiences’
vacation owners boosted early sales. “We have a big population of exist-
ing owners who own at our sister property, The Westin Ka’anapali Ocean
Resort Villas, who came down here to see what it was all about, and
ended up purchasing additional time with us,” Rabang says.
In the first 30 days after The Westin Nanea Ocean Villas opened peo-
ple came in right off the boardwalk running the length of North Kaanapali
Beach, Rabang says. “There’s a lot of foot traffic on the boardwalk, and
we have an off-property contact based there for those who want to
come and take a look at the rooms and take a tour of the property.
We’ve had some pretty good conversion from that.”
The resort reaches out to prospective owners with a generous preview
package that invites them to experience vacation ownership firsthand.
“Usually, once they tour through— if we’re doing a good job operationally
and exude that Hawaiiana — they’ll tend to convert that into a purchase.”
A Valuable Partner
“Certainly, in our first 30 days of operation, the majority of our occupancy
has come from Interval International,” says Rabang. “It gives us a broader
reach. It gives those who are not owners in our Vistana portfolio an oppor-
tunity to come and experience the product. Once they’re here, they can
decide for themselves if owning here is for them.
“Interval International has always been a valuable partner,” he adds,
acknowledging the value vacation exchange adds to the Vistana vacation
ownership product. “Vacation exchange gives our owners other options
of what they can do with their ownership, from experiencing other prop-
erties, other locations, cruise lines,” and continuing to add to the basket
of stories begun on Maui at The Westin Nanea Ocean Villas.
Joyce Hadley Copeland, based in Tucson, Arizona, contributes regularly to travel and
hospitality publications and websites.
The Westin Nanea Ocean Villas
Developer: Vistana Signature Experiences
Location: Maui, Hawaii
Product: Deeded ownership, flexible points-based system
Units: One-, two-, and three-bedroom villas
Price: From the low US$30,000s for a one-bedroom to just under US$120,000 for a three-bedroom
Website:
FAST FACTS
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Here are three ways Leisure Time Passport can boost your bottom line:
1. Close more sales: Give potential owners a taste of timeshare before they commit.
2. Optimize your spend: Recover costs associated with your overall marketing expenditures.
3. Increase customer satisfaction: Leisure Time Passport® purchasers receive a host of
valuable benefits including Hertz Gold Plus Rewards®, Dining and Leisure Discounts Powered
by Entertainment®, VIP ConciergeSM , Golf Connection, Dining Connection, and City Guides.
The new and improved makes it a pleasure for members to
transact, whether on a desktop computer or a mobile device. From booking a Getaway,
cruise, or hotel to taking advantage of other fabulous perks such as dining and leisure
discounts, it’s never been easier — or more fun — to enjoy all that membership affords.
LEISURE TIME PASSPORT
The perfect complement to your trial ownership
or exit sales program.
Enhance your trial ownership or exit sales program by offering year-round leisure
benefits. For more information on how Leisure Time Passport can increase your sales,
contact your Interval International resort sales and service representative.
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