The atmosphere at Zhenze Waterside Houses
is similar, although, the decor of the seven one-
bedroom accommodations, two two-bedrooms, and
one three-bedroom unit is more consistently Old
Shanghai. The pristine white walls are offset with
black tiles, all complemented by dark wooden
beams and splashes of color in the wall hangings.
“The brightest spot on the property is undoubt-
edly the back garden, which is exclusively for the
guests,” Yin says. “It’s not only quiet, but also stim-
ulating. You can simply sit and enjoy a cup of tea,
or consider your interpretations of the painting and
calligraphy.”
Similar to the immersive farming opportunity
at Shanli Lohas Village — and perhaps taking a cue
from Yin’s trip to Canada — visitors and owners at
Zhenze Waterside Houses are encouraged to take
part in the local workmanship.
“Zhenze is famous for being the hometown of
silk in China,” Yin explains. “Under the guidance
of an expert, you can witness the entire process
of handmade woven and dyed silk. We are very
pleased that our resort can bring these types of cul-
tural experiences to our guests.”
Meeting Market Demand
Now that High-End Vacation Club has officially entered
the vacation ownership arena, many more guests are
certain to have those types of enriching experi-
ences. “The era of quality travel and vacations has
come here in China,” Yin says. “Our resorts are
well-suited to meet that market demand, and adapt
to it when necessary.”
One adaptation Yin’s already made was the
decision to make his boutique properties available
for vacation exchange. “I understand the concept
has been very popular in the United States and Europe
for many years,” he says. “I have some friends and
colleagues throughout this area who have done very
well with it, and I think the transition to timesharing at these resorts will
be easy.”
For now, High-End Vacation Club is selling right-to-use floating-week
memberships in five-, 10-, and 20-year increments. Membership
provides access to accommodations at Shanli Lohas Village Tourism
Hotel, Lili Waterside Houses, and Zhenze Waterside Houses.
“Those three properties alone bring great value to our customers,” Yin
says. “Joining with Interval International, though, gives people access to
an internationally renowned platform, which provides even more value,
more high-quality holiday destinations — and more surprises.”
Ultimately, Yin says he wants High-End Vacation Club to be known
throughout China’s vacation industry as one of the country’s best
brands. And even though he may not have taken a typical approach to
get to this point, based on his story of going from wine and chocolate
tours in Canada to developing supremely tranquil timeshare resorts in
China, it doesn’t seem like that would be much of a surprise at all.
High-End Vacation Club
Developer:
High-End Vacation Club
Headquarters:
Beijing, China
Product:
Five-, 10-, and 20-year right-to-use floating weeks
Resorts:
Shanli Lohas Village Tourism Hotel:
seven one-bedrooms, 21 two-bedrooms, and one three-bedroom
Lili Waterside Houses:
four one-bedrooms, three two-bedrooms, and five three-bedrooms
Zhenze Waterside Houses:
seven one-bedrooms, two two-bedrooms, and one three-bedroom
Website:
shanliretreats.com;
en.riverbankhouses.comFAST FACTS
38
LILI WATERSIDE HOUSES, SUZHOU
LILI WATERSIDE HOUSES
NEED SUPPORT?
WE’RE ALL IN.
INTERVAL INTERNATIONAL
®
offers a unique
suite of tools to support you and your team.
These signature programs motivate, educate,
and reward your staff.
EDUCATE REWARD
Honor top sales
producers with prizes
and recognition.
Help your resort staff
manage inventory and better
serve owners.
Give associates the
opportunity to experience
benefits firsthand.
MOTIVATE
For more information on these programs, contact your Interval International
resort sales and service representative.
39